Kim Kardashian’s Holiday Gift Wrapping Matches Her Pajamas

Kim Kardashian is bringing her signature style to Christmas 2025 with a unique twist on gift wrapping. The SKIMS founder, 45, revealed her holiday preparations in an Instagram Story on December 23, showcasing presents wrapped in red plaid flannel fabric — the same print as her holiday pajama set.

North West’s Creative Touch

Kardashian explained that her 12-year-old daughter, North West, helped choose the festive wrapping. “We wanted to be a little bit more festive,” she said in the clip, panning the camera to herself wearing the matching SKIMS pajamas. The gifts, stacked neatly under a towering Christmas tree, reflected the family’s cozy holiday aesthetic.

Pajamas Meet Wrapping Paper

The red plaid flannel fabric comes from SKIMS’ latest holiday pajama collection. Kardashian noted that the fabric was not only stylish but also practical, adding a personal touch to her seasonal décor. “It’s so cute and actually, I’m wearing it right now,” she told fans, highlighting the seamless blend between fashion and festive presentation.

A Snowy Family Vibe

Kardashian also mentioned her four children — North, Saint, Chicago, and Psalm — contributed to the holiday atmosphere. “Of course, they got the snow all over it,” she joked, referring to the playful chaos of family life during the holidays.

SKIMS Customers Can Join In

Fans of Kardashian’s clothing line can replicate her festive wrapping style. SKIMS offers the same flannel fabric for customers purchasing holiday gifts, allowing them to bring Kardashian’s chic seasonal look into their own homes.

A Kardashian-Jenner Tradition

Gift wrapping has become an annual competition among the Kardashian-Jenner family. In 2023, Kardashian revealed she used white cotton fabric from SKIMS to wrap her presents, emphasizing sustainability and reusability. “I thought it was a really fun, cool way to just have something that you can use over and over again,” she said at the time.

Style Meets Sustainability

Kardashian’s approach to wrapping reflects her broader philosophy of combining fashion with functionality. By using SKIMS fabric, she creates a festive look that is both stylish and eco-conscious. The technique also ensures her gifts stand out under the tree, continuing her tradition of turning holiday décor into a fashion statement.

Looking Ahead

As the Kardashian-Jenner family continues to share their holiday traditions, fans eagerly anticipate each year’s creative twist. For 2025, Kardashian’s plaid flannel wrapping not only matches her pajamas but also reinforces her brand’s influence on lifestyle and holiday trends.