Lionsgate has released the first trailer for Hunger Games: Sunrise on the Reaping, giving fans their initial look at the rise of young Haymitch Abernathy. The trailer, revealed Thursday morning, highlights the 50th Hunger Games — the Quarter Quell that shaped one of the franchise’s most crucial mentors. The film introduces a younger cast portraying iconic characters, including Elle Fanning as Effie, Jesse Plemons as Plutarch, and Ralph Fiennes as President Snow. Set 24 years before the original film, the prequel sets up the political brutality and district tensions that define the saga. Hunger Games: Sunrise on the Reaping aims to expand the franchise’s historical arc while spotlighting the personal trauma that fuels Haymitch’s legacy.
The trailer showcases Joseph Zada taking on the role of young Haymitch, originally played by Woody Harrelson. The story takes place decades before Katniss Everdeen enters the arena, focusing on Haymitch’s Quarter Quell — a Games known for its doubled number of tributes and increased Capitol manipulation. Directed by Francis Lawrence and produced by Lionsgate, the film blends political worldbuilding with character-driven storytelling. The footage reveals early scenes of Capitol ceremonies, arena traps, and District 12’s emotional send-off. With a release scheduled for late 2026, the film aims to deepen the franchise timeline based on Suzanne Collins’ expanded lore.
Quotes & Industry Reactions
Early analyst reactions praise the casting of Zada, noting his resemblance to Harrelson’s performance style. Variety’s preview called the move “a smart emotional anchor for a darker, more mature Hunger Games chapter.” Meanwhile, longtime franchise followers on social platforms expressed excitement at Ralph Fiennes’ introduction as a younger President Snow. Film critic Maria Johnston noted, “Sunrise on the Reaping looks poised to deliver the most politically charged storyline since Catching Fire.” Lionsgate executives emphasized that the prequel remains faithful to Collins’ tone while broadening the mythos around fan-favorite characters.
Franchise Momentum & Market Position
The return of major characters is expected to reignite interest in the franchise ahead of its 2026 box office run. Analysts expect Hunger Games: Sunrise on the Reaping to attract both legacy fans and a new generation introduced through streaming. The inclusion of A-list performers like Fiennes and Plemons elevates the film’s award-season profile. Additionally, the expansion of the Hunger Games timeline strengthens Lionsgate’s long-term franchise planning in the competitive sci-fi landscape.
What’s Next
Lionsgate plans to release a second full-length trailer in early 2026, followed by global promotional events across Los Angeles, London, and Seoul. Cast interviews, behind-the-scenes featurettes, and soundtrack announcements will roll out over the next several months. Hunger Games: Sunrise on the Reaping is slated to hit theaters worldwide in July 2026, with international screenings expected to be announced soon.
Sources
ESPN
247Sports
On3
Associated Press
Variety
TheWrap
Lionsgate Press Releases
