Key Points
- Super Bowl LX kicks off February 8, 2026, at Levi’s Stadium in Santa Clara.
- Bad Bunny headlines the Apple Music Halftime Show, marking a major moment for Latin music.
- Ticket prices range from $1,500 to over $7,000, with resale markets already surging.
- A full week of Bay Area events includes Opening Night, the NFL Honors, and the Super Bowl Experience.
- This will be the Bay Area’s third Super Bowl and Levi’s Stadium’s second since Super Bowl 50.
Super Bowl LX Returns to the Bay Area on February 8, 2026
The countdown is on for Super Bowl LX, which arrives at Levi’s Stadium in Santa Clara on Sunday, February 8, 2026. The championship game marks the NFL’s return to Silicon Valley a decade after Super Bowl 50, bringing with it a week of festivities, star‑powered performances, and soaring ticket demand.
Kickoff is scheduled for 6:30 p.m. ET / 3:30 p.m. PT, giving West Coast fans a rare mid‑afternoon start. NBC will broadcast the game nationwide.
Bad Bunny to Headline the Apple Music Halftime Show
Grammy‑winning global superstar Bad Bunny will take center stage during the Apple Music Halftime Show, becoming one of the most prominent Latin artists ever to headline the event. His performance is expected to deliver high‑energy spectacle and massive international viewership.
The pregame lineup also features major talent:
- Charlie Puth – National Anthem
- Brandi Carlile – “America the Beautiful”
- Coco Jones – “Lift Every Voice and Sing”
- ASL performers will accompany all musical segments
The NFL has emphasized inclusivity and cultural representation throughout the entertainment program.
Super Bowl Week: Full Schedule of Bay Area Events
The Bay Area Host Committee has organized a packed slate of events leading up to game day:
Super Bowl Week Schedule
| Event | Date & Time | Location |
|---|---|---|
| Super Bowl Opening Night | Monday, Feb 2, 2026 | San Jose Convention Center |
| Super Bowl Experience (Jersey Mike’s) | Feb 3–7 | Moscone Center, San Francisco |
| Pro Bowl Games | Tuesday, Feb 3 | Bay Area venues |
| NFL Honors | Thursday, Feb 5 | Bay Area location |
| Super Bowl LX | Sunday, Feb 8 – 6:30 p.m. ET | Levi’s Stadium |
The Super Bowl Experience at Moscone Center will offer autograph sessions, interactive games, NFL Shop exclusives, and photo ops with the Vince Lombardi Trophy. Fan zones and cultural events will be spread across San Francisco and surrounding cities, highlighting the region’s tech innovation and community programs.
“From immersive fan experiences to community-driven programs and region-wide celebrations, Super Bowl LX will spotlight the Bay’s unmatched global innovation ecosystem,” the NFL said in a November 3, 2025 statement.
Super Bowl 2026 Ticket Prices: What Fans Should Expect
Demand for Super Bowl LX is already intense, with prices climbing across secondary marketplaces.
Current Price Ranges
- Entry-level seats: $1,500–$3,000
- Lower bowl premium seats: $4,000–$7,000+
- Cheapest available resale tickets: approx. $6,597
- Upper bowl prime seats: $2,500–$4,500
On Location, the NFL’s official hospitality partner, is offering premium packages that include hotel stays, exclusive pregame events, and VIP access.
Prices are expected to fluctuate as February approaches, with early buyers typically securing better deals than last‑minute shoppers.
Could Super Bowl LX Become the Bay Area’s Biggest Championship Yet?
With Levi’s Stadium upgraded since hosting Super Bowl 50 and the Bay Area’s mild February climate, Super Bowl LX is shaping up to be one of the most anticipated West Coast championships in years.
Early odds point to potential contenders such as the Los Angeles Rams, Kansas City Chiefs, Green Bay Packers, and Buffalo Bills. The San Francisco 49ers, playing at home, are also considered strong early favorites.
The combination of star power, fan enthusiasm, and economic impact has positioned Super Bowl LX as a landmark event for California.
What Happens Next
As February approaches, the NFL will release additional details on game-day logistics, security, transportation, and entertainment. Fans planning to attend are encouraged to secure tickets early and monitor official channels for updates on presales and travel advisories.
Super Bowl LX is set to deliver one of the most memorable championship experiences the Bay Area has ever hosted.
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