ABC is shaking up its reality lineup with a surprising new star. Taylor Frankie Paul, known for Hulu’s The Secret Lives of Mormon Wives and her viral presence on TikTok’s “MomTok,” will headline season 22 of The Bachelorette. The new season premieres March 22, 2026, on ABC, with episodes streaming next day on Hulu.
From TikTok Joke to Reality TV Lead
Paul’s casting came after she posted a parody audition video on TikTok in June 2025. What started as a joke quickly turned into reality when producers reached out. In a September interview on Call Her Daddy, Paul admitted she was stunned by the offer, saying she didn’t believe it until she received the official invitation.
Life Beyond the Roses
Paul has been a central figure in The Secret Lives of Mormon Wives since 2024, where she and her fellow MomTok influencers gained notoriety for their candid discussions of relationships and family life. She shares two children with ex-husband Tate Paul and a son with Dakota Mortensen, her former partner. Despite her busy life in Utah, Paul agreed to film the series, balancing co-parenting responsibilities with her new role. Parts of the season were filmed in Utah and Colorado, adding a personal touch to her journey.
Contestants and Surprises
ABC revealed the contestant lineup in February 2026. Among them is musician Clayton Johnson, once engaged to Lana Del Rey. Paul has been clear about her priorities: kindness, respect, and readiness to embrace her family life. She emphasized that her partner doesn’t need to share her Mormon faith, but must be open to her world of social media and parenting.
Hosting and Format
While ABC has not confirmed the host, Jesse Palmer has led the franchise since 2021 and is expected to return. The season will follow the traditional format, with Paul handing out roses at the iconic Bachelor Mansion and traveling to new destinations.
What Fans Can Expect
Paul’s season promises drama, heartfelt connections, and a unique perspective shaped by her unconventional path to reality TV fame. With her candid personality and willingness to embrace vulnerability, she may bring a fresh energy to the long-running franchise.
